Dr. Ashish Gupta and Dr. Divya Gupta bring together enrollment expertise and brand strategy in a way that no single-discipline firm can match.
Dr. Ashish Gupta has spent 13+ years at the frontlines of Indian higher education, leading admissions and outreach at four of India's leading institutions. He has doubled enrollment, built international pipelines, trained admissions teams, and founded two national professional bodies for admissions practitioners.
He holds a PhD in Organisational Leadership and an MBA from IMS DAVV Indore. He has completed executive education at Erasmus University Rotterdam and is a National Record Holder in professional achievement recognition (2023).
With 23+ published books and a 50,000+ YouTube community, Ashish is not just a practitioner, he is one of the most active voices on Indian higher education admissions and outreach.
Dr. Divya Gupta is India's leading voice on education branding and communication. A two-time National Award winner, TEDx speaker, and three-time published author, she brings a rare combination of strategic rigour and creative craft to institutional brand-building.
She holds a PhD in Mass Communication and serves as Deputy Director of Communications at IES Bangalore. She was named Employee of the Year 2026 and is the co-founder of the Divyashish publishing imprint alongside Dr. Ashish Gupta.
Her work has shaped how some of India's most respected education institutions think about their identity, voice, and reputation. She believes deeply that every institution has a story worth telling, and that the difference between good and great is in the telling.